Jackson Yew Grows Businesses Through Unconventional Marketing Backed By Psychological Factors
The dot com started with entertainment purpose. Over the years, e-businesses have swept the internet like whirlwinds. Digital marketing tactics have proven to play significant roles in growing and moving businesses from one level to the next.
Jackson Yew is the Chief Conversion Officer and co-founder of Funnel Duo Media. He curates and executes ultra targeted marketing solutions for international companies from more than 400 different industries.
Jackson Yew’s Today & Before
Jackson is a thought leader, funnel master and a serial marketing enthusiast. He has successfully taken non-profiting companies to generate over 10 million in yearly revenue within 10 months.
Beyond marketing, Jackson has successfully trained thousands of entrepreneurs from all walks of life and has been invited as a guest speaker alongside Robert Kiyosaki, Jay Abraham, Blair Singer, Anik Singal, and Nas Daily.
In his early career, Jackson started out as a sales engineer. “It’s a nicer term for a salesman, that’s all.” He joked during the interview. This journey from the start has laid his foundation in the fundamentals of selling, which led him into building businesses today.
Building Successful Businesses That Sustain Through Strategic Digital Marketing
Jackson’s enthusiasm for business growth runs in his blood. He noticed that most businesses either tried too hard or tried too little to make a sale. In 2018, the number of average daily new online businesses in the US was 5,463. Two-thirds of them don’t last up more than two years.
The basis of any business is lead generation. Consumers today have been exposed to too many ads and information, redundant or boring contents do not attract attention. Through experience-led sales skills, Jackson specializes in creating highly engaging marketing campaigns. He uses unique audience insights backed by consumer behaviors and by the ability to walk through consumers’ minds.
Jackson and his team’s non-comforming marketing methods have successfully helped numerous businesses generate 50MM in revenue combined.
Controlling & Driving Human Buying Intentions
Websites are the faces of many businesses and Jackson is no stranger to such an important aspect of business. While he was still new in the marketing sector ten years ago, he self-taught himself designs and began curating websites for clients from the UK, US, Canada, Australia and all over the world.
He soon realized that pretty websites which didn’t keep customers coming back were just empty shells. That was when he questioned himself and began rethinking how he was conducting business. After trial and error, he deduced that the websites lacked persuasion powers.
It was that instant, Jackson began studying and incorporating psychological factors into a common website. He has since torn websites apart and built what he now called – highly converting landing pages.
Each button and character on his landing pages tell different stories and prompted readers to subconsciously build buying intentions on their own. He emerged as the modern world Leonardo Da Vinci who specialized in concepting and painting hyper converting 7 figure funnels.
This name has led him to work with notable names such as Mike Dillard, Frank Kern, Dan Lok, Brad Lea and other widely known entrepreneurs.
A mere hobby of Jackson, designing, has led him to a world of marketing utopia and made him the master of many. Quoting Jackson, “Jack of all trades is a master of none, but oftentimes better than a master of one” – His great adaptability and versatility in careers have impacted his position in the market today.